Our Philosophy and Culture

The CYCLE OF GOODNESS® is the corporate philosophy established by YKK’s founder, Tadao Yoshida, who believed that “no one prospers without rendering benefit to others.” It expresses the basic belief of the YKK Group. Tadao Yoshida firmly believed that business belongs to society. As an important member of society, a company survives through coexistence. When the benefits are shared, the value of the company’s existence will be recognized by society. When pursuing his business, Mr. Yoshida was most concerned with that aspect and would find a path leading to mutual prosperity. He believed that using ingenuity and inventiveness in business activities and constantly creating new value would lead to the success of clients and business partners and make it possible to contribute to society.

This type of reasoning is referred to as the CYCLE OF GOODNESS® and has always served as the foundation of YKK’s business activities. We have inherited this way of thinking and have established it as the YKK corporate philosophy.

YKK’s three Core Values are:-

  • Do not fear failure, experience builds success, create opportunities for employees
  • Insist on quality in everything
  • Build trust, transparency and respect